“THE best breakup song… Ever! The lyrics are just too good, which when combined with the music, sure to get any person humming it!”ģ. “Well let’s see this song rocks Jason Derulo is my favorite singer the first song I ever heard that he sings was the other side I loved that song then I heard riding solo that one was better than the other side I don’t like the other side any more then I herd don’t wanna go home, man this song is so awesome this song should be the number 1 song in the WORLD! Jason Derulo is awesome when I get hurt I put this song on and it makes me fell 100 times better don’t wanna go home is the best song in the world LOVE IT!” Don’t Wanna Go Home (Future History Platinum Edition, 2011) Click blow and enjoy his timeless songs!ĥ. Here are all of Jason Derulo’s songs ranked. It was inspired by the latter’s SoundCloud track known as “The Tampa Beat” which was earlier released in 2018, with it being used in over 23 million TikTok videos. In November 2020, Derulo released another single entitled “Love Not War (The Tampa Beat)” featuring New Caledonian beat producer Nuka. The song went viral on TikTok and was later remixed by BTS, wherein the remix reached number one in the US, becoming Derulo’s second chart-topper in the region. In June 2020, Derulo released the single “Savage Love (Lax – Siren Beat)” alongside beat producer Jawsh 685. Since the start of his solo recording career in 2009, Derulo has sold over 30 million singles and has achieved eleven Platinum singles including “Wiggle”, “Talk Dirty”, “Want to Want Me”, “Trumpets”, “It Girl”, “In My Head”, “Ridin’ Solo”, and “Whatcha Say”. Derulo says he’s learned that what worked on TikTok just a few months ago may not cut it today, as users get a constant overload of content videos and themes need to have quickly changing tastes to match the landscape.Jason Joel Desrouleaux (born September 21, 1989), better known by his stage name Jason Derulo, is an American singer, songwriter, and dancer. He also frequently collaborates with other popular TikTok creators. He has one person he works with full-time, and outsources production work when needed. While Derulo’s videos tend to be outlandish and over-the-top, he says that his team is small. “I would even go on to say that it’s made me even more than in the past.” (For reference, Derulo grosses $215,000 a show, according to Pollstar.) Has it been enough to make up for the losses of a year without touring? “Oh, yeah,” Derulo says with little hesitation. But Derulo refutes this, claiming that it’s “not even in the ballpark” - because the real number is actually much higher. Last year, a rumor went around that Derulo makes $75,000 per paid post.
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He says networks are also approaching him with offers for an in-development TV show. Now, Derulo is quite literally writing the book on virality: He’s publishing a title about social media strategy and creating a superhero comic book based on one of his TikTok characters. “A lot of people feel like they understand TikTok, but it’s just ever-changing.” Even to this day, when I post, everything is a learning experience,” Derulo says.
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“After that meeting, I just went full force, learning through the things that I posted to see what worked for myself and what wasn’t working.
You have literally a fraction of a second to make people stop in their tracks… I feel like the things that are important are capturing people from the very beginning.”ĭerulo - who was already a chart-topping artist well before he joined TikTok - decided to become a social-media star in earnest after just one meeting with TikTok’s music partnerships head Isabel Quinteros Annous (who appeared on Rolling Stone‘s Future 25 list in 2020) a few months ago. “We’re all very selfish scrollers, we’re looking for something that’s going to interest us. “I study myself and how I scroll,” Derulo explains.
Now the vertical-video app has, in turn, birthed a whole new empire for the life that it puts on display, creating a formidable feedback loop of content. TikTok, says Jason Derulo, has become “an extension of my life.” When doing anything he finds interesting, he instinctively gets out his phone and begins to record.
This story appears in Rolling Stone ‘s 2021 Future of Music issue, a special project delving into the next era of the multibillion-dollar hitmaking business.
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